mycuppa wrote:
Thanks BH. That CR is extremely rare and unique. Let me indulge in a story...... <snip> Jeff
Aaah Yes, and telling that story could be worth, I dunno, perhaps pick a nice round six or seven figure, figure. Put that story on a small folding card attached with a short loop of gold thread... And watch them line up for miles and miles and miles... With a little tweaking you could easily have a Perfect 'A Hero's Tale'... Never heard of it... Well think of little tales like, "Star Wars", "Batman", "Superman", "Avatar"... Google- 'A Hero's Tale' and see the movie fit the template... Hand in glove... Or Jeff, you could introduce the "Eighth Wonder of The World".... "Forced Continuity"... Instead of waiting for schmucks like me to guzzle the goop... You introduce the 'Preferred Customer Club' whereby once a month you have a 'select' bean... With an appropriate and fitting (true) story... Instead of paying $60- for a kilo of Mass Produced Marinated Franchise Glop, well you'll have 1kg of the Reserve GradeDiamond 'Select' beans delivered to your door, automatically and Guaranteed on time, each and every month.... The Freshest, tastiest Coffee Beans you've ever tasted or you'll refund the entire months payment and give them a gift voucher for another 1KG of beans of their choice, Free for their trouble. All for $49- per month and includes Free Postage. Think about the number of 'casual' bean buyers you have on your books, multiply this number by $49- and multiple that by 12.... Nice looking number, is it? What, double your turnover, overnight? And all paid in advance... I have to say, if it's not already obvious, I can't help myself!!! Honestly, I see tooooo much opportunity! Having an entrepreneurial brain is really quite the curse.... Oh yes, that little snippit above did cost me $25k, but I'll let you have it for Free... Cause I like your coffee beans and so long as you promise not to tell anyone, our little secret ;-)