Starbucks has upset the local population by 'apologising' for using locally sourced packaging instead of imported US stuff for things like coffee cups see: http://thenextweb.com/la/2012/07/16/starbucks-apologizes-to-its-argentine-customers-on-twitter-and-facebook-creates-pr-crisis/?awesm=tnw.to_l1VP
perhaps a case-study in how not to treat the local population, if you're an expanding worldwide coffee chain!!