All that's wrong with American Espresso

DoubleRistretto

take a look at this: http://itineraries.msnbc.msn.com/_news/2011/10/20/8420073-embrace-the-grind-at-americas-coolest-coffeehouses

Kelsey

Maybe it's just early, but I think I missed the point - are you holding the position that it's wrong for coffee to be cool? Or are you saying that the places it describes a elitist? Or something else?

Koffee_Kosmo

On the video Mikey from Starbucks has said that they have 87,000 customizable different drink options :-\ ??? After all that Plain Espresso with steamed milk from caffe vita won over the flavored contestants KK

Brett_H

Koffee Kosmo wrote:

On the video Mikey from Starbucks has said that they have 87,000 customizable different drink options :-\ ??? After all that Plain Espresso with steamed milk from caffe vita won over the flavored contestants KK

Spot on KK! I really liked the outcome and agree that the modus operandi of the other two represents all that's wrong with mass marketed coffee. Don't call yourselves a coffee house if your main focus is beverages and the monopolization of a traded commodity that has the potential to lift developing countries if profit sharing and distribution equality was more fairly embraced. Evidently the Canadians understand this and taste far better than them to the south!

Kelsey

Ah, missed the video - I rarely surf the net on anything but an iPad. I miss things sometimes.

DoubleRistretto

Kelsey wrote:

Maybe it's just early, but I think I missed the point - are you holding the position that it's wrong for coffee to be cool? Or are you saying that the places it describes a elitist? Or something else?

It was all the whipped cream on top at the beginning that I was referring to; on the plus side tho, great that the straight espresso won out over the 87,000 variants at the end of the day!